Winter will soon come to our country, everything will be covered with snow. It is difficult to get to your destination on such roads in high-heeled boots. Previously, felt boots were used in such conditions. But their appearance doesn't quite fit modern style clothes. An excellent alternative is “ugg boots”, so popular in our country in winter.

Real UGG boots are produced by UGG Australia. Everything else that does not have a label with the same name acts only as a similarity with a similar name or an outright fake. Only real UGG Australia shoes will protect your feet from severe frosts, and the grooved sole will protect you from unwanted falls on a slippery path.

How can you distinguish original shoes from UGG Australia?

By material

When choosing shoes, inspect them carefully. The following signs will indicate a fake:

The low quality of the material will be indicated by the fact that the boot top will not stand straight, but constantly falls to one side. This means that the sheepskin for the boots was poorly finished, or that synthetic material was used instead.

The poor quality of the material used is also evidenced by the fact that the backdrop on a fake boot it bends inwards. In the original shoes, everything is straight in the back.

Look at the color of the fur inside the shoe. It must completely match the color of the top. In fakes, the fur is often painted a different color. At the same time, it may come from him bad smell paint, and the fibers may even remain between your fingers if you pull them slightly.

When purchasing, the first thing you should pay attention to in order to distinguish a fake is the price. Original UGG Australia cannot cost less than the retail price stated on the official website, no matter how the sellers convince you. In addition, since 2008, the official distributor of UGG Australia has been operating in Russia and the retail price is the same both in Russia and in America and other countries. Remember that high-quality shoes made from natural sheepskin cannot be cheap, so the minimum price you can expect is $100.

Manufacturer UGG

Most online stores that specialize in selling UGG boots indicate that all the products they sell are made and shipped from Australia. In fact, the rights to use the name “UGG Australia” were purchased quite a long time ago by the American company Deckers Outdoor Corporation. And all the factories where original products are produced are located in China.

Difference between fur outside and inside

The original UGG Australia boots have milky, creamy natural sheepskin fur inside. In some models, it can be painted to match the ugg boots, or to match the trim (we are talking about a model with buttons, for example). The original fur is dense and fluffy, and does not crumble when rubbed. In order to distinguish a fake, you can also smell the fur from the inside - a fake usually smells like paint or other chemical odors. There is a fairly simple way to check the originality of the boots: you need to pull different sides fur and leather on the outside - if they come apart, your Ugg boots are fake. The original UGG Australia uses double-sided sheepskin, while the fakes use layers in best case scenario stitched together, or at worst glued together. Also, real UGG boots have an insole natural color sheepskin, and the fur on the inside matches the boots themselves.

Real UGG sole

The sole of an Ugg boot is one of the most accurate ways to detect a fake. First of all, remember rubber sole the original Ugg Australia is flexible, they can be bent almost in half. The sole of the fakes is usually made of cheaper rubber, which does not bend at all. The pattern on the sole of the original boots is embossed, convex, while in the fakes, on the contrary, it is flat. Also, keep in mind that the original Uggs were first released in a distinctive herringbone pattern, but since 2009 they have also released models with a sun pattern. In the middle of the sun, the sole must have the original brand logo.

Real UGG toe

The toe of the original model is semicircular and has smooth outlines. In fakes, the toe is often narrowed and even pointed at the front, which makes them outwardly angular and ugly.

Additional tags and labels

Real Ugg Australia does not include any additional tags or labels. The only label is sewn inside the left boot. If you are offered to purchase boots with a hanging tag on which the brand and any other characteristics are indicated, or with a label on a pin, this is 100% not original.

Holograms (Protection System)

The hologram of the original Uggs is on the cardboard box, as well as on the iridescent label, which is sewn inside the left boot. It's worth noting here that there are still older Ugg Australia models on sale that don't have the sticker and label shimmering. Two years ago, Deckers Outdoor Corporation added another anti-counterfeit feature - a QR code on a hologram, on which a special serial number is applied. Thus, checking the originality of Ugg Australia has become much easier, you just need to scan this code using a special program on a smartphone or tablet. This method is 100% reliable, because when you scan such a code, you automatically go to the official website of the company. The label and hologram have two main features:

• At a certain angle they change color from black to white;
• At certain angles you can see the UGG logo.

Original larger sizes

Nowadays it is widely believed that original UGG Australia must be purchased a size smaller than usual. However, this fact applies not to European, but exclusively to American sizes. So, for example, the American size US6 means our 36. But Size chart The original Ugg indicates that size 36 is US5. But don’t worry, the box will indicate the compliance in any case (US6 = 37, etc.)

Packaging of original UGG Australia

Real ugg boots are packed in a cardboard box with a separate lid. The box must have a logo, as well as the address of the company’s official website. By the way, some older models may still come in boxes with a hinged lid. Inside the box there are only the Uggs themselves and the insert. In this case, the boots must be packed separately from each other in tight bags with small holes. Also inside each boot there are two special cardboard frames to maintain shape.

Inserts in boxes

There can only be one insert in the box; it is made of rough paper with a logo printed with brown paint. As a rule, it contains recommendations for caring for UGG. Most new models come with two new style inserts. They are made of thick milky cardboard, on one of them there is a thank you for your purchase and care instructions, and on the other there is detailed information about stickers, as well as hologram labels.

Other criteria

Absolutely the entire UGG Australia line, with the exception of a few limited collections, has a logo label stitched to the heel. It is necessary to pay attention to the accuracy and quality of the stitching. Thus, the lines should be smooth, without any protruding threads. The logo should be located strictly in the center and closer to the sole. Fake UGG boots often have the logo sewn on the top of the heel, crooked and off-center. As for the brand spelling itself, in the original UGG Australia the middle letter is usually larger and thicker than the rest. The word Australia in fakes is larger and bolder. You can also identify a fake by the location of the icon. trademark. In the original it is located between the gap of the letter G, and in the fake, as a rule, at the top.

There are several more signs that the Ugg boots are not original:

• Delivery complete with an additional “branded” package or bag;
• UGG boots that are too wide at the ankle;
• Uggs with a wide heel;
• Bad, unraveling seams on ugg boots, protruding threads;
• Original UGG boots are not sold on trading platforms such as amazon.com, ebay, etc.

To summarize, we can say that the higher the demand for a product, the more counterfeits will be produced. It is advisable to buy such shoes in trusted places, or in reliable online stores that can provide all the necessary certificates. Never be fooled by imaginary shares minus 50 - 70%, think for yourself why entrepreneurs should make a loss by selling quality goods from natural materials for half price. There is no point in saving on such a purchase, because with proper care, the original UGG Australia will serve you for many years. But the fake will most likely become unusable after the first bad weather. At first glance, these ugg boots are difficult to distinguish from the original, but when worn, the difference is 100% noticeable. Faux fur will not warm like natural sheepskin, artificial suede will quickly deteriorate from wet snow, crooked stitches and seams will most likely unravel, and the backs will warp unsightly over time. However, after studying all the recommendations we offer, you will be able to purchase original UGG Australia from Deckers Outdoor Corporation, which will delight you for many years with its beauty, convenience and, of course, warmth.

In Kyiv there is not a single store in any shopping center , where original UGG® products would be presented.

There are only 3-4 online stores in Ukraine (including ours) that bring original UGG® to order.

How to check the originality of UGG® by UPC code

As of January 2017, it is no longer possible to check originality by scanning a QR code because:

1) When scanning the QR code of the original and the fake, it is equally redirected to the main page of the ugg.com website

2) New models no longer have a QR code either on the box or inside the left boot

The only one affordable way check originality - check the UPC code through the UPC or Google databases (the number under the barcode with a red stripe, located in the upper left corner on the size sticker).

UPC or Universal Product Code(universal product code, 12 digits) is an American barcode standard assigned to all products sold in the United States. Purpose - tracking goods in stores.
Each UGG model in a certain color and size (for example, the Classic Short Black in size 6) is assigned its own unique UPC code.

How to check UPC code:

2) Enter the 12-digit code in the search bar

3) The page with the result will necessarily contain information about the product (model name, color, size).

If the results show a different model/color/size than you purchased, then it is 100% fake.

Checking the UPC code using the original as an example (photos of our UGGs)

Model: UGG W Classic Short II Gray 6

UPC Code: 190108096927

Result: UPC code 190108096927 assigned to product UGG Women's Classic Short II Boot / Color: Gray / Size: 6

Checking the UPC code using an example of a craft (photo provided by a girl who purchased UGG boots in one of the Kyiv stores)

Model: UGG Classic Short II Gray 6

UPC Code: 888855170426

Result: UPC code 888855170426 belongs to the product UGG Australia Women's Kestrel Chestnut 7, not UGG Classic Short II Gray 6

Please note: The UGG logo, font and product image are different from the original sticker.

QR codes (updated information)

UGG® will no longer use QR codes on boxes or inside the left boot.

When scanning a QR code original products UGG® will still first redirect you to the verification page http://qr.uggaustralia.com/000000********** (where ********** is the code located under the QR -code), and then directly to the main page of the ugg.com website. For fakes, they are redirected directly to ugg.com.

How to distinguish original UGG boots from fakes

Manufacturer country

UGG® is a registered trademark owned by Deckers Outdoor Corp. of America. Ugg boots from this brand have nothing to do with Australia/Austria/New Zealand. Original ugg boots are produced only in 3 countries: China, Vietnam, USA:

China- most UGG® models
Vietnam- some models from autumn 2010
USA- some models, the box will say "Made in USA of Imported Materials"

Original ugg boots UGG® is delivered to Ukraine only from the USA, even if the country of origin is China. All products UGG® undergoes quality control in the USA, so if they tell you that the price of UGG boots is low because they are taken directly from a factory in China, it is a fake.

The same model can be produced in different countries:

Price

Original women's/men's UGG boots always cost more than $200. Counterfeits often sell for less than $200 or have “promotions” with deep discounts. If on the official website http://ugg.com Classic Short ugg boots cost $160, then taking into account delivery they cannot cost $100, or even $200. No matter how good the price may seem, one way or another it is a fake. Unfortunately, some online stores (as well as stores in shopping centers) deliberately inflate the cost of counterfeits (prices are $15-$30 lower than the original).

Security stickers, labels, holograms, QR codes

Starting in the fall of 2010, each box of UGG boots comes with a protective sticker, and a protective label is sewn inside the left (and only the left) boot.

QR code

Until the spring of 2017, a sticker on the box with a QR code and a label with a QR code in the left boot were the most effective means of protection against counterfeiting. It was very important to scan the QR code through a special application (QR-code reader) if you wanted to be sure that you purchased the original. The new format boxes (from 2016) might not have a QR code, but it was inside the left boot and could be scanned. Remember! The QR code does not stop being scanned after any time, it is always scanned! Under no circumstances should there be a red stripe on the QR code sticker (which is on the box)!

Previously, when you scanned a QR code, you were automatically redirected to the official website page qr.uggaustralia.com, where it was written that you purchased a genuine UGG® product ( We confirm that you have purchased authentic UGG product). Also indicated model name and photo, number, color and size.

Counterfeits with QR code

The QR code cannot be scanned at all - it is 100% fake.
- If after scanning you are simply redirected to the main page of the ugg.com website, this is 100% fake.
- If the QR code was scanned and after verification you saw the inscription “This product is not authentic” - it is 100% fake.

What a built-in QR code most often looks like on fakes:

Security stickers and labels up to QR code

Oval sticker and rectangular tag with iridescent stripes

If you look at them from an angle, you will see the UGG® logo, and the “suns” will change color from black to white.

Oilcloth sticker with 3D effect and rectangular label

Sticker on the box and label in the left boot with a 3D effect: the UGG logo is superimposed on a background of suns. Also on the sticker and label there is a protective iridescent strip with a row of “suns” that change their color depending on the angle.

Smell

Smell is not a criterion for identifying counterfeits. Sheepskin, when dyed, may have a specific odor.

How to identify an online store with fakes

Pseudo-official resellers/representatives

Online stores that sell ice cream often call themselves “official resellers.” In Ukraine NO official resellers and NO official representatives of the UGG® brand.

Such stores bring fakes from China. Original ugg boots are delivered to Ukraine only from the USA, even if the country of origin is China.

On the pages of stores with counterfeits, you can find information that you can determine originality using a QR code, but, as we wrote above - Currently this can only be done using the UPC code.

Promotions and discounts 50%

Most online stores with fakes carry out super promotions or offer UGG boots with a 50% discount, thereby misleading the buyer.

Lack of care products and accessories

The assortment of such sites does not include various UGG accessories: bags, gloves, mittens, headphones, etc.

Range

Online retailers selling half ice can be easily identified by certain styles/colours that UGG® Australia has never released.

Jimmy Choo Ugg boots. The joint collection of UGG® Australia and Jimmy Choo was in 2010-2011, the cost of such models was $495-$795 and now they are not on sale. Fakes cost $150-$450. The original UGG® Australia & Jimmy Choo boots came in a black box with an oval sticker with a protective hologram; there were no QR codes then. Models that can often be found among fakes: Mandah with rivets (produced only in black, but fakes come in different colors), Starlit, Issey Miyake and etc.

Star Wars Collection ( Star Wars) : Among the fakes you can often find models from this limited edition 2015 collection. These UGG boots quickly sold out in the US and are resold for $500. On sites with fakes, Ugg boots from this collection are almost always available (counterfeits, of course).

Model UGG Roxy. UGG® has never released a drawstring model like this.

Model UGG Classic Short Metallic in various colors (blue, chocolate, copper, etc.). The UGG Classic Short Metallic model was produced in 2009-2010, even before the appearance protective holograms and only in 3 colors: Sterling, Soft Gold and Copper. In 2016, this model was released again, but only in 2 colors: Nickle and Gold.

UGG boots with fox fur UGG® has also never released.

The original Australian ugg boots Ugg Australia are stylish, fashionable and comfortable shoes, designed for active people. It is able to provide maximum comfort and reliable protection from the cold even in the most severe frosts. At the same time, Ugg boots can be an excellent alternative to traditional and more familiar boots. These shoes go well with almost any wardrobe ensemble. Buying UGG boots means always being on the crest of a fashion trend wave.

Australian centuries-old traditions of sewing high-quality, comfortable and functional shoes have long gone beyond the green continent. Today, the official online store of Ugg Australia has numerous branches around the world, offering potential customers high-quality, warm and reliable shoes from the world-famous brand.

Natural ugg boots, made from sheep skins processed and dressed in a special way, have truly unsurpassed performance parameters, heat-saving characteristics and aesthetic qualities, which predetermined the feverish popularity of these products among different segments of consumers. The versatility of ugg boots lies in the fact that they are perfect for both women and representatives of the stronger half of humanity.

More than just fashionable shoes

The uniqueness of stylish, comfortable and versatile ugg boots from the famous Australian brand is that they operate on the principle of a thermostat. Such products can be worn not only in the bitter winter cold, but also in slushy autumn weather. After all, they do not get wet at all, which is ensured by a special water-repellent layer. In addition, such products are very affordable. Today, Ugg boots, which Australia gave to the world, are worn by celebrities, office workers, and ordinary students.

A huge variety of models and a wide price range allow anyone to choose the right product for themselves. Ugg Australia's phenomenal performance is based on the following core principles:

• Tailored exclusively from silky, finely dressed Australian merino wool;
• Excellent thermoregulating properties of sheepskin, which warms your feet during cold seasons and effectively cools your feet on hot days;
• The highest level of comfort and maximum, almost homely convenience;
• A huge variety of models and colors;

Arbiter of elegance

Modern Ugg boots are radically different from the rough-hewn products worn by Australian and New Zealand farmers of centuries past. Today, these shoes are an organic fusion of ancient traditions of quality and current high-tech production. Modern designers develop their models using innovative materials and focusing on current standards functionality, environmental safety and aesthetic appeal.

The online store in Moscow MyRumarket.ru presents many men's and women's collections at low prices. We are an official distributor of Ugg Australia, which allows us to reduce prices to very reasonable levels. All our products are high-quality natural ugg boots from the manufacturer. The highest operational reliability and excellent functional qualities are what the best way characterizes the products presented on our virtual shelves.

This type of shoe has long become a fashion classic. Like all types of popular products, they are often subject to counterfeiting. Buyers often become owners of low-quality copies. It is often difficult to distinguish a fake from an original. Therefore, the client may not realize that he paid money for counterfeit goods.

UGG Australia boots have long and firmly entered the men's and women's fashion. Children's design ideas also do not stand still. Today, manufacturers produce these popular shoes even for the youngest customers.

"Interesting fact! The word “ugg” is of English origin and translated into Russian means “ugly”. Being originally homemade clothing of simple farmers, the shoes were distinguished by their simplicity of style and sloppiness, which was the reason for this name.”

The main thing that the famous factory for the production of Australian ugg boots UGG Australia is proud of is:

• ease of care;
• compatibility with most clothing styles;
• comfort and ease of wearing;
• warm and dry even at the lowest temperatures;
• originality of design;
• environmental friendliness.

Due to high demand, a large volume of shoes from this manufacturer are high-quality copies, so before purchasing, you need to understand the distinctive features of branded products.

The original shoes are warm, comfortable and take the shape of the foot when put on. Fake UGG Australia boots have noticeably lower characteristics.

“In winter, wearing such shoes is neither cold nor hot. This is explained by the location of the pile inside the boot, which allows you to maintain heat at body temperature. Therefore, it is customary to wear real UGG Australia boots without a sock, even in severe frosts.”

When choosing shoes, you should carefully examine the fur inside. These models come in a variety of colors, but a common sign of a quality product is the cream-colored insole. If you look at the fur inside, you will notice that unscrupulous sellers dye it to match the color of the shoes on the outside.

The original model can be determined based on the technical condition of the fur and leather. If you grab the inner surface of authentic UGG Australia boots and pull them in different directions, they will not come apart. For their production, only whole material is used. A fake usually has a two-layer surface.

The original sheepskin is dense, with a delicate creamy tint and fluffy. Unnatural fur, which is used in fake - gray, thin and rare structure. When this material is rubbed against your hand, the fibers begin to fall off. U faux fur the pungent chemical smell that dyeing gives it.

Original sole

Original products have soles matte shade, which does not shine. For real things, it bends easily. Its thickness is exactly 13 mm. Unlike real ones, fake UGG Australia may have a shiny sole surface, and it is also noticeably thinner - about 6 - 7 mm. Made from cheap materials, this sole does not bend.

On the sole of classic products there is a relief pattern in Latin letters in the form of the inscription “UGG”, which is absent on fakes. The sole of the latter is often flat.

A distinctive feature of the originals produced in the last two years is the lack of the word “Australia” in the Latin inscription behind the prefix.

Price

In addition to a comparative study of the features of the product, which will help distinguish a real product from a fake one, you need to look at the price. Cost is one of the main criteria. When purchasing a product, always check with the seller. You need to be especially vigilant when purchasing online. If the seller convinces of the originality of the product, and the price is very low, doubts should arise. In this case, it is recommended to clarify what explains the low cost of the product.

The original product is not sold with a tag and bag. Fake samples often have a blue or brown tag. In addition to the product, a bag in brown tones is offered. In this case, there can be no doubt - this is a fake product.

Particular attention should be paid to the packaging material of the product. This criterion must be taken into account when comparing with kits released in 2010 – 2015. Main differences:

• The top of such packaging is removable;
• on the smooth part of the alternative cardboard box depicts an imitation of the sun and the inscription “UGG Australia”, which is located above the sun.

Products produced from 2010 to 2015 also have the address of the company’s official website on the side of the cover, but without a stylized image of the solar disk. There are only Latin letters - “UGG”, as well as the address of the latest version of the site.

In early models (released 2010-2015) it was used wrapping in the form of a chessboard in a white and brown color scheme, where each square is marked with the official logo of the brand.

Product wrapping sheet recent years made of lily-colored paper and printed with the Latin inscription “Ugg” with the image of a small solar disk.

“The name Ugg is an official trademark. At the end of the last century, the Dutch company La Cheapa organized the production of counterfeit shoes with the indicated marking. These actions were declared illegal by the court."

The original packaging contains a color drawing of the product, a QR code and a hologram that certifies the originality of the product. A strip with a sun pattern changes color from dark black to light when the tilt changes. All shoe models manufactured after the end of 2010 are packed in biodegradable paper.

Since 2017, boxes no longer have cards where the manufacturer describes the properties of the product. All this has been replaced with a single certificate, which is placed in a small envelope.

Other differences

The original shoe and the fake shoe have a difference in the heel patch. In the early years, the company located production in Australia, so it put the “Made in Australia” mark. Counterfeit products feature the word “australia” in bolder font and larger letters.

Several years ago, production of products was transferred to China, so the word “Australia” is not placed on the tag. If it is on the shoe, it is a fake.

These products are traditionally oversized, which is due to the discrepancy between the English and European measurement systems. The size value is slightly larger than indicated on the shoe. Because of this, they are purchased in a slightly smaller size. Fake shoes are wide at the ankle and noticeably narrower near the heel.

Our store sells only original shoes. Experienced consultants will select a model based on your wishes and preferences. By purchasing products from us, you receive an official manufacturer's guarantee and an exceptionally high-quality product.