How to open a nail studio? Business plan for nail extensions

How to make money at home from manicure services. Step by step plan actions of a home master.

Manicure services at home have always been in demand - both women and men think about the beauty of their nails. Not everyone can afford to visit salons, so even a novice master can make good money in this niche. Do you want to know how to make money doing manicures in order to make this activity your main source of income and your profession? Take this mini-plan and start taking action.

Planning a Home Business

Even in a small town there are many manicurists offering their services at different conditions and with different prices, so it is important to stand out and make a statement.

Important: providing quality services and doing your job perfectly should be the main priority in the work of a manicurist.

On the path to a stable income, everything is not so difficult if you follow a few simple rules in organizing a home business and act according to plan:

1. Learning a new profession.
2. Organization of work space.
3. Purchase of equipment and tools for manicure.
4. Selection of tools and materials.
5. Maintaining sterile cleanliness and order.
6. Search for clients and advertising.

There is no need to delude yourself and count on instant profit; you will need to invest some money in yourself, but the return will be appropriate.

How to learn a new skill

If you already have the appropriate profession and are only looking for information on how to make money as a manicurist at home, you can skip this section.

Any work must be done well, so there can be no talk of learning from YouTube videos or, even worse, watching how another master works and trying to reproduce his actions.

To learn how to do it professionally different types manicure needs to be completed special courses, where they will teach not only the technique of performing manicures of varying complexity, but will also show how to properly handle the tool, talk about the structure of the nail, its diseases, and teach the rules of communication with clients.

The cost of courses varies, as does the number of classes. Mostly teachers offer intensive courses with maximum number practical classes and a certain load per day.

For initial training you will have to spend from $40 for five 8-hour classes, the upper limit of prices depends on the skill level of the teacher, the level of materials and the class of manicure. In a situation where you are interested in the question of how to make money doing manicures at home, to get started it will be enough to take a basic training course. It is important to obtain a diploma or certificate of completion of training that will confirm your qualifications.

Arrangement of the workplace

When you decide to work from home, you need to worry about a workplace that is convenient for yourself and your client. Here you will have to spend money, you should not save on an orthopedic chair for yourself and a soft, comfortable one for the client. Home chairs and stools will not work; hard and uncomfortable seats will tire the client and create additional stress for the master. There are no special requirements for the table; it is enough that it is stable and without partitions.

The intangible side of workplace arrangement is very important. If you do not live alone, then the client should not intersect with relatives and pets. You shouldn’t set up a home “salon” in your kitchen; it’s not entirely aesthetically pleasing. If possible, then it is better to select a non-passable room with good lighting for work.
If you set up a manicure salon at home, you can save on renting premises, heating costs and electricity at inflated prices.

And don't forget about the framed diplomas! The client will definitely pay attention to the fact that you are not an amateur, that you are constantly improving your skills. You can make posters with samples of your work, it will decorate workplace and will attract attention.

A nail business at home can be both an excellent way of self-realization and a very good start to a larger business - opening a beauty salon. In addition, doing what you love and earning income from it is almost a luxury in the current labor market conditions.

Representatives of the fairer sex of all nationalities and all age categories strive to look perfect. Endless diets, exhausting workouts in gyms, painful anti-cellulite massages, spa treatments, peelings, masks, hours spent in beauty salons - they go to great lengths for the sake of an attractive outer shell and prolongation of youth. And lately they are not far behind women, they are increasingly taking care of their appearance and becoming regular customers in skin and nail care.

A great idea for building your own business based on aesthetics and beauty is a nail business at home. Of course, a future businesswoman who decides to get into this business must have certain abilities and character traits. It is unlikely that a person who does not know how to draw, without precise vestibular-motor coordination of hands and coordination of movements, who does not have fantasy and imagination, will be able to decorate nails. And without perseverance, you will not be able to do quality work. This idea is for those who are always aware of new fashion trends and nail design models.

Indicative action plan

Education

Of course, it’s good if you currently have a craftsmanship qualification and are currently employed in a salon. Experience and dexterity have already been gained. Then you can skip this point.
For beginners, in order to become a good master, they need to find a good teacher who can not only do original, high-quality work well, but also teach the basics and intricacies of the profession in an accessible way. These could be courses, professional studios or schools for training nail technicians. Approximately training will cost 10,000-30,000 thousand rubles.
You can learn the services for free from video tutorials on the Internet. Being a monopolist in its area, this number will pass. But in a competitive environment, clients are more likely to choose service from professionals with appropriate education. Even if you are self-taught when working with materials, no one will point out mistakes and possible negative consequences.

If you have artistic talent and manage to do it beautiful drawings on nails, but do not have the ability to work with gels and other professional materials, you can start with painting nails, and at the same time undergo training. Thus, becoming a master, you will attract your first clients.

Individual entrepreneur registration

To safely operate your own business, you need to register an individual entrepreneur. An individual entrepreneur is a legally capable individual engaged in entrepreneurial activities in various areas of business without registration legal entity, and entered into the Unified State Register of Individual Entrepreneurs.

Before registering as an individual entrepreneur, you must go through state registration entrepreneur in the tax authorities. There you will be registered for tax purposes and assigned an individual taxpayer number. Next, the entrepreneur is required to obtain the OKVED statistical code from the territorial body of Rosstat and register with the department Pension Fund RF.

When registering an individual entrepreneur upon opening nail business at home, you need to report the type of activity 93.05 from the All-Russian Classifier of Economic Activities, and also provide:

• passport and copy of a citizen of the Russian Federation,
• original and copy of Tax Registration Certificate,
• original receipt of payment of state duty,
• application for state registration.

If a minor aged 14 to 18 years is registering an individual entrepreneur, a notarized consent of the parents, adoptive parents or guardian for the minor to carry out entrepreneurial activities is additionally required.

It is IMPORTANT when choosing a type of activity from OKVED to think in advance about the development and expansion of your own business. It may be worth choosing several codes, since making additions will entail a considerable investment of time and money.

The cost of the individual entrepreneur registration service is 3200-3900 rubles. An additional state fee of 800 rubles is paid.

TIP: You can get help from the employment center to register an individual entrepreneur (in this case, the service will be free). To do this, you need to register with them before registering.

Citizens with limited legal capacity, employees of municipal bodies or civil servants, people without permanent registration in the territory of the Russian Federation cannot be individual entrepreneurs.

WARNING: you can, of course, run a nail business at home without registering as an individual entrepreneur, but there is a high risk of sooner or later paying large penalties.

Purchase of equipment and consumables

It’s clear that a nail technician must be well versed in technology and materials. To run your own business you need quality professional tool. The purchase of equipment plays an important role in further successful activities, so you need to take a responsible approach to its choice. It is necessary to purchase an ultraviolet lamp, a manicure cutter, a dust extractor, professional accompanying liquids, brushes, files, tips and molds, gels and bio-gels, varnishes, acrylic lines, masks, skin and cuticle care products, etc. The initial investment of a nail business does not hit your pocket as hard as when opening other types of activities. In addition, for the first time you can buy the most necessary things, and the rest of the “chips” - after receiving your first income. Estimated costs – 10,000-20,000.

Attracting clients

All women want their manicure to be flawless and perfect. It is, in its own way, a calling card. The demand for nail care services is high, so there is no need to worry about a lack of clients. But there is no need to relax either. Only an excellent professional, a universal craftsman who performs work efficiently and quickly, will have a wide range of clients. To attract more customers, you can offer discounts and promotions on certain days.

Let's make a simple calculation about the economic feasibility of our own business.
To open a business you will need 24,000-64,700 rubles:

1. Course of study – 10,000-30,000 rubles.
2. Registration of individual entrepreneur – 3200-3900 rubles.
3. Payment of state duty – 800 rubles.
4. Purchase of equipment and consumables – 10,000-30,000 rubles.
5. Monthly expenses for additional purchase of materials are 1500-4000 rubles.

The cost of nail extension services in each city is different, and the calculation of income is very approximate. If nail extensions cost 800-2000 rubles (the cost also depends on the level of the artist). The time to serve one client (again depends on the level of the specialist and the complexity of the work) is 1-2 hours. That is, for a day (8-9 hours of work) the income will be 4000-16000 rubles. The annual income will be 1.0-4.2 million rubles.

Net profit (after taxes) will be 0.9-3.4 million rubles.

The return on initial costs for purchasing equipment and consumables will range from several days to two weeks.

So, a master who does nail extensions will definitely not suffer from lack of money.

"Pros" of a nail business at home:

• there is no need to be at the workplace regardless of whether there are clients,
• work at home takes place in an easy, relaxed atmosphere familiar to the master, which has a beneficial effect on the product of labor,
• you can refuse to work with clients for whom you have a personal dislike,
• the ability to plan your schedule for and time for vacation,
• receiving earned money daily, and not once a month in the case of wages,
• reputation works for the master, not for the salon,
• expanding the circle of acquaintances that may be needed,
• there is no need to spend money on renting premises or maintaining them.

The only “disadvantages” of the nail business include the need to learn the skill, which will take time, desire and perseverance.

IN last years Nail extension services have become popular among women. Every third representative of the fair sex has had her nails extended at least once. And many repeat this procedure several times, changing artists, nail style and material for work. Therefore, it is quite possible to make nail extensions a part-time job in free time or main income. How profitable this is will be shown by a business plan for nail extensions, an example of which we will give in this article.

Project Summary

In this business plan we will look at a home based nail extension business. This is the simplest and least expensive way making money from this hobby. We work in a residential area of ​​a medium-sized city with a maximum target audience of about 30 thousand people. To minimize investments in the premises, we will do nail extensions at home. Moreover, the condition of the apartment, area and location allow this. The apartment is located on the 3rd floor.

The main client base is girls from 25 to 35 years old.

The work schedule is flexible, depending on the wishes of clients. Main boundaries: from 08:00 to 20:00. The output master will install according to its load.

Often, masters who do nail extensions also offer gel polish coating. This is a common procedure that is in high demand. To increase the number of clients and increase profits, this procedure will also be offered in our office.

The main competitors are beauty salons with hair extension specialists and similar mini-salons at home.

Main business risks:

A business plan for nail extensions with calculations will help to form an understanding of the project, analyze the stages of its creation, and prepare for launch financially. After all, first you need to spend money on equipment, materials, courses and active advertising to attract customers.

Decor

You can do nail extensions at home without registering with the tax authorities, but sooner or later the tax service will present you with claims and impose penalties for evading income taxes. Therefore, we will register with the tax authorities, choose the optimal form of registration of activities, a taxation system with minimal taxes and without unnecessary voluminous reports.

We submit an application to the tax office to receive an individual entrepreneur certificate with a simplified tax system of 6%, indicating the OKVED code 96.02.2, which allows you to engage in manicure services.

No more permits, agreements or licenses are required. Registration of an individual entrepreneur will require no more than 5 thousand rubles

Preparing the premises

To equip an apartment with a cabinet for nail extensions, you need to worry first of all about the appearance of the room and the convenient location of the extension table so that it is as close to natural light as possible.

Redevelopment and renovation may be necessary to create optimal conditions for this. For these purposes, it is necessary to budget about 150 thousand rubles.

Estimate for the purchase of special equipment and materials:

In addition, you should take into account additional (in addition to costs for personal purposes) utility costs, which will amount to about 1,000 rubles per month.

How to attract clients

To gain a foothold in this niche, without fear of competitors and without being forced to dump prices and work with minimal profits, you need to have not only basic knowledge, but also constantly learn and develop. Clients now have the opportunity to choose between extension specialists and should know by what criteria they select it. In priority:

• Reviews from friends and acquaintances.
• Presentation of finished works on the Internet and in the catalogue.
• Speed ​​of build-up and correction.
• Quality of work (nail strength, absence of detachments, etc.).
• Price.
• The location of the office, the presence of a convenient transport interchange.
• Comfortable environment in the master's office.

The quality of work and its speed, as well as the choice of designs, can primarily be achieved through good courses from experienced craftsmen. To do this, before opening your own business, you must complete at least one training course for a master. The cost of such a course is about 10-15 thousand rubles.

Price list of services

Marketing and advertising

Before opening a nail extension shop, you need to analyze the volume of competitors in the city and region, evaluate the quality, reviews, advantages and disadvantages. After this, develop your range of services and design options, as well as additional procedures that will influence the loyalty of your first clients. For example, hand massage after extensions, use effective oil for cuticles, an offer of creative and unique design nails, which are done by only a few masters in the city.

To attract customers, you need to actively use advertising on the Internet: forums, groups in in social networks, which are filled with successful work and reviews from satisfied clients. In addition, you can put up advertising posters around the area with chic design nails and contacts of the master.

Every month you should allocate about 10 thousand rubles for targeting on social networks for promoting the group, holding promotions and issuing lucrative offers, and 3 thousand rubles for printing ready-made layouts.

Be sure to have business cards with contacts, flyers or leaflets with lucrative offers on the master’s desk. To maintain a base of regular customers, you can offer one-time individual discounts to regular customers - 10% on creative nail design or nail painting. To increase your base, you can use the permanent promotion “Bring a friend, get a 15% discount on your next nail correction.”

Expenses and income

At this point in our business plan, we will determine the total starting costs for opening a home extension salon, and analyze the monthly costs of materials, utilities and advertising. Next, we’ll make a plan for the third month. active work to calculate the potential profitability and profitability of the business.

Start-up costs

Monthly expenses

Income

For the first 2-3 months, you should be prepared for the fact that there will be very few clients, literally 2-3 per week, but every month this number will increase significantly thanks to satisfied clients who will recommend the master to their friends, and active advertising.

For the 4th month it is planned to establish the following indicative plan:

Determine the difference between income and expenses:

62,400 – 20,000 = 42,400 rubles per month.

We determine the tax payment:

62,400 x 0.06 = 3,744 rubles.

Accordingly, we get net profit:

42,400 – 3,744 = 38,656 rubles per month.

We calculate profitability:

(38,656 / 20,000) x 100 = 193%. The indicator, as we see, is optimistic. However, according to statistics, it is quite possible to achieve 250-300% profitability in the future.

We determine the payback period of investments:

60,000 / 38,656 = 1.5 months. Taking into account the fact that we will not immediately reach this figure, payback is expected in the third month of work.

Eventually

The nail extension business is very popular and profitable. Due to the fact that activities can be carried out without leaving home, there is no need to spend money on rented premises. In the future - opening your own nail salon with services for manicure, pedicure, eyebrow correction and eyelash extensions.

* The calculations use average data for Russia

Nail extensions are a popular manicure procedure that not only improves appearance nails, but also change their shape, increase their length and even correct some significant defects. Various technologies and materials are used for nail extensions (for example, gel or acrylic). Extended nails will always be relevant, stylists say. Fashion changes in length, shape and color, but beautiful and well-groomed nails always remain in trend.

In addition, the so-called shellac manicure, which is performed by applying a coating of the same name to the nails, is especially popular now. It has all the benefits of nail polish and modeling gel. This product gives your nails extra strength, is much more durable than regular polish, and is easy to remove. When removing shellac there is no need to injure your own nail plate, as with extensions. Shellac contains no harmful chemicals, so manicure done with it does not cause allergies or skin irritation. The color range of this coating is as varied as that of conventional nail polishes, and the procedure for applying it does not take much time. Manicures and pedicures with shellac, as with regular varnish, can be done independently at home, but for this you will have to buy additional equipment and consumables, so most people prefer to seek such services from masters who already have everything they need and great experience work.

Is it possible to make money by providing nail extension services and shellac coating without large investments? In general, the profitability of such a business is quite high. Consumables are relatively inexpensive, and the services of a manicurist and pedicurist in beauty salons are quite expensive. However, if you consider the provision of such services not just as Additional income, and as a full-fledged business, you will need a certain start-up capital.

Choosing nail extension courses

First of all, money will be required for training. Finding manicure, pedicure and nail extension courses in your city will not be difficult. The choice is almost limitless. Similar services are offered by various beauty studios, courses at vocational training centers, training centers, image institutes, beauty academies and other organizations with different levels of teaching, training periods and a wide range of prices. What to look for when choosing manicure and nail extension courses so as not to regret wasting time and money? Experts advise to start by collecting different reviews from people who have already completed such training. You can find such reviews on local forums, where people actively share their impressions, praise and criticize various masters and courses. You shouldn’t blindly trust reviews, both good and bad. Opinions about the same organization can be diametrically opposed. Don’t forget that many companies actively use the Internet to advertise themselves and their services or to eliminate competitors. Therefore, many reviews may not be true.

However, as a result of such browsing of the forums, you will receive information about what offers are available in your regional market for the services you are interested in. Finding their websites with addresses, phone numbers and information about the services provided is not difficult. Many websites offer training programs. They deserve special attention. The program should include theoretical classes on manicure and pedicure, as well as practice. The theoretical part includes an overview of manicure technologies, the basics of sanitation, dermatology, and nail physiology. Don't neglect theory. Some courses proudly call themselves “short-term” and promise their students to learn all the intricacies of nail extensions and manicure in a matter of days and a very modest amount. Moreover, their program only includes practical lessons, without any theory. You should not believe tempting promises and try to save money. You will not become a good specialist after completing such training. Find out who conducts training in the courses that interest you, what education and experience these masters have, whether they take part in various competitions and with what results, how often they improve their skills.

Ready ideas for your business

It is only at first glance that nail extensions; manicure and pedicure seem to be a simple matter that can be learned in just a few minutes. a short time and work for your own pleasure. Technologies in the beauty industry are developing at a pace no less rapid than in other areas. In addition, changing fashion also has an impact. Good specialist must always be aware latest trends and constantly improve the quality of our work. By the way, this also applies to you when you begin to provide such services yourself. Good masters They invest a considerable part of their profits in training and improving their skills. Be sure to find out if the cost of supplies is included in the course price or if you will have to pay for them separately.

Finally, find out how many people will be in the group that is currently recruiting. The more students there are, the less opportunity the master has to pay enough attention to each of them. Accordingly, the quality of training also changes. The optimal number of people in study group– 6-8. Recruiting less is unprofitable for course organizers, and recruiting more is inconvenient for students. It's also worth checking how many years the school or courses you're considering have been running. The longer the better, although this criterion is still not decisive. Often young, but constantly improving their skills, masters who open their own courses provide much more knowledge than the “old-timers” who read the program according to the thumb and without making any changes to it taking into account the time.

Whether it is worth paying attention to the arrangement and interior of the classrooms where training is conducted is up to you to decide. Most likely, this criterion cannot be decisive, because it in no way indicates the level of education. But a class with a luxurious interior in the city center will add several thousand rubles to the cost of training. But what document you will receive at the end of the course is the most main question, which should interest you. If you are going to do manicure professionally, then choose only those courses that issue a state diploma (certificate or certificate).

Some institutions additional education also offer their graduates employment opportunities after completing their courses. This is a good option if you are not in a hurry to open your own “private practice” right away, but want to gain experience first, so as not to experiment on your clients, but to work under the guidance of more experienced craftsman. Finally, you can visit an educational institution that interests you as a model and independently evaluate how well the teachers teach their students.

Opening your own manicure and pedicure salon

Ready ideas for your business

So, you have chosen courses and completed training, received a standard document, and you even have work experience in a new specialty. Now you can think about starting your own business. First, decide on your specialization. The market for such services is oversaturated: training is relatively inexpensive, expensive equipment is not required, and the number of people who are trying to make money on nail extensions and manicures is increasing significantly every year. You can select and use only one material for work. For example, acrylic. This material is cheap, easy to use and versatile. But still, the most preferable is a master who can work with all materials at once.

Each of them has its own advantages and disadvantages. Gel nails maintain a perfectly smooth surface for a long time, shine and do not turn yellow. During the extension process, the gel does not dry in the air, fits well on the nail plate and spreads evenly over it. Gel polish hardens under an ultraviolet lamp, so it takes longer to work with it than with acrylic. But this material also has disadvantages. Gel is more fragile in structure than acrylic. The gel can only be removed from the nail mechanically, that is, by filing, which leads to thinning of the nail. When correcting nails, they are completely replaced. Remove it yourself at home gel nails it is forbidden. This is both a disadvantage and an advantage, depending on which side you look at - the client, who in any case has to go back to the extension specialist to correct overgrown nails and pay money again, or the specialist, who receives additional profit from one and the same client.

Acrylic, unlike gel, is duller and has a matte rather than a matte finish. glossy shine. Acrylic nails may turn yellow over time. To avoid this, at the end of the procedure, a special gel-based composition is applied to the nails. The good thing about acrylic is that it offers more options for creating different designs. For example, three-dimensional drawings, which are quite popular among clients, can be made only with this material. Acrylic is much more durable than gel, but varnish with acrylic nails You cannot remove it with a liquid that contains acetone, since the latter dissolves acrylic. When correcting extended nails, acrylic is removed with a special solution, so there is no need to contact a specialist to remove them. But acrylic has one significant disadvantage. If at first you are going to work from home or rent space in a beauty salon, then you need to keep in mind that acrylic has a very strong smell.

Once you have decided whether or not you specialize in your business, consider where you will receive clients. There are three options for work: work from home, rent space in a salon, or open your own office. We do not consider the ability to travel to the client’s home as the equipment needed for extensions is quite cumbersome. In addition, for ease of work, you will need special furniture, which you also cannot carry with you.

Ready ideas for your business

The first option - working from home (at home) seems the most attractive. The master sits at home, does not waste time traveling to the salon and back, does not pay for renting a place, and can receive clients at almost any time, even the most inopportune hours. But keep in mind that working from home is illegal! This is a direct violation of the rules and requirements of almost all regulatory authorities, including SES and firefighters, as well as service companies (Energosbyt, Vodokanal, housing and communal services). Are you still ready to take the risk and work illegally? Then you should make friends with your neighbors. It is unlikely that you will be able to hide from them the increase in the number of your “guests” and the purpose of their visits. The neighbors closest to you in the stairwell may not like it. May cause even more dissatisfaction unpleasant odors the materials you use. After their first complaint, you will have to prove that you are not engaged in illegal business activities at home and are not poisoning your housemates. It is difficult to maintain sterility and hygiene standards at home. Don't forget that you will need special means for disinfection and pre-sterilization cleaning, as well as sterilization devices for manicure and pedicure. Finally, when receiving clients at home, you should not count on a large flow and significant profits. People are willing to go to a handyman at home only if they want to save money. Most clients will prefer to go to a legal beauty salon or nail art studio to be sure of good quality the work of the master and his compliance with all safety rules.

If you are going to open your own salon, then be prepared to invest a lot of money in it. We will not dwell on this option in more detail. We will only mention the SES requirements that apply to such objects. Cabinets - cosmetic, pedicure, massage, solarium, piercing, tattoo - must be located in separate rooms. Combination in one isolated office is allowed when combining manicure and pedicure services, provided that one workplace is organized for a manicure-pedicure specialist. Pedicure rooms must have at least two foot baths with hot and cold running water and a separate sink for hand washing. One bath is allowed using disposable liners. Hairdressing salons must have utility, auxiliary and household premises (dressing rooms, rest and meal rooms, bathrooms, storage rooms), as well as premises or space for storing equipment, garbage and cut hair. It is allowed to combine a meal room with a dressing room for staff if the number of workers per shift is less than ten people, as well as combining a lobby with a dressing room for visitors and a waiting room.

The room for operating solariums must be equipped with mechanically driven supply and exhaust ventilation, providing three to four air exchanges per hour. In case of installation of models equipped with their own ventilation system, natural air flow into the room is allowed. Public utility organizations providing hairdressing and beauty services must be equipped with centralized water supply systems, including hot water, and sewage systems.

The composition and area of ​​premises of hairdressing salons, beauty salons, manicure, pedicure and massage rooms, solariums (requirements for premises areas were canceled by the Decree of the Chief State Sanitary Doctor of the Russian Federation dated January 27, 2014 N 4). Manicure room 4.5 m², pedicure room 4.5 m², nail extension room 6.0 m². A room or place for organizing disinfection, pre-sterilization cleaning and sterilization of instruments of at least 6 m². Room for rest and eating 1.5 m² per person, but not less than 6 m² in hairdressing salons for up to 5 workplaces. Over – at least 1.5 m² for each employee. In this case, it is allowed to combine in one room: premises for visitors: waiting room, cloakroom for visitors, administrator’s office; manicure room, pedicure room, nail extension room; utility storage rooms, storage rooms for disinfectants, detergents, a room for organizing disinfection, pre-sterilization cleaning and sterilization of instruments.

Please note: if you combine premises, their total area must be at least 9 square meters. meters. Forms of work logs kept in the beauty salon: log of control over the operation of air, steam (autoclave) sterilizers form No. 257/u, log of the quality of pre-sterilization treatment No. 366/u, log of general cleaning, log of control of the concentration of working solutions of disinfectants, log of registration and control of an ultraviolet bactericidal installation, a log of receipt and consumption of disinfectants for carrying out disinfection measures at facilities.

Most the best option For a novice nail extension artist, it would be better to rent space in an already open beauty salon. In this case, you will have to pay rent, but you will be able to work completely legally, immediately get clientele (visitors to the beauty salon) and, most importantly, see the work of the beauty salon from the inside, which will help you avoid many mistakes in the future when opening your own salon. The cost of renting a manicure salon directly depends on its location. It is best if the salon is located in a large bedroom area close to various recreational and shopping areas (for example, a shopping and entertainment center).

The price is also determined by the condition of the premises. Of course, a well-renovated room will cost more. You can try to save money and rent a room that requires renovation. The choice here depends on you, but still, investing money in renovating a room that does not belong to you still does not seem to be the most the best option. It’s better to spend a little more on rent and choose a well-renovated room where you can immediately receive clients. When choosing a room for a manicure salon, correctly calculate the required area. The work of one manicurist requires about 7-10 square meters. meters of total area. You will also need a separate isolated area for the utility room.

When the premises have been found, you can begin searching and purchasing equipment and supplies for manicure. It is most profitable to make furniture to order, and for equipment and consumables, contact wholesale companies. The decisive question here is the manufacturer and the price. The minimum set of equipment for a manicure salon includes a compact and convenient manicure table with drawers for storing everything you need, a lamp for extensions, comfortable chairs for clients, and stools for pedicures. Consumables include a variety of nail polishes, hand creams, tips, acrylics, decorative stickers, etc.

As we already mentioned, experts advise starting your own nail business only if you already have experience in the industry. If you have previously worked in a salon and accept services in the same area, then most likely you will have clients for the first time you work for yourself. But you still can’t do it without investing in advertising. You should not invest money in developing your own website, as some professionals advise. A master with a name really needs a website, but a novice specialist can do without it. Create your own pages on social networks where you can post photos of your work and answer questions from potential clients.

Don’t forget about business cards with your contacts, which you can give to your first clients or distribute as flyers. Of course, the best advertising in the world is word of mouth. Take care of your reputation, constantly improve the quality of your work, use only best materials, fulfill your obligations to your clients, and they will definitely recommend you to their friends and acquaintances.

To open your own nail extension business you will need from 300-400 thousand rubles. This money will be used for training, purchasing supplies and equipment, as well as renting a workplace in the beauty salon. This business itself does not have a pronounced seasonal nature. But on the eve of various holidays, the demand for such services increases significantly. In addition, nail extension and manicure services “with a long service life” are especially in demand in spring and summer (light dresses with bare shoulders and sandals focus attention on the hands and nails, so they should be well-groomed). The main risk factor in this business is constantly growing competition. Many craftsmen work illegally and, saving money on rent, dump, luring away clients and causing a general reduction in prices on the market for such services.

To achieve success, experts advise newcomers to this business to adhere to the following rules. Do not forget that daily practice must be able to be combined with theory. Evaluate your work and proposed designs more critically, this will give you motivation to develop your skills and receive specialized education in the field of technology and nail design. This investment will pay off handsomely.

The work of nail extensions is quite monotonous and routine. To prevent you from getting bored with your work soon, bring creativity into it. Don’t endlessly copy a limited selection of designs – come up with new ones, inspired by the works of world-famous manicurists and pedicurists. Don’t forget that your work is not only and not so much a hobby, but your business, the source of your income. Starting to work for yourself, you cease to be just a master, you become an entrepreneur who must plan and budget your income and expenses, be a marketer and advertiser to sell your services, a buyer, an accountant, and in the future, quite possibly, a manager. Accordingly, it is necessary to master these roles, which are still new to you.

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As long as women want to wear long nails, they need to be given this opportunity. Nail extensions are a popular procedure that allows you to give your hands well-groomed appearance. The business does not require major investments, and a workplace can be rented for a beauty salon or hairdresser.

Nail extensions are a procedure that can be used to improve the appearance of nails, change their shape and increase their length using gel or acrylic.

In our country, nail extensions are still quite popular, although it is not easy to find a reasonable explanation for this. However, if there is a stable demand, you need to take advantage of this and try to benefit.

From a profitability point of view, this business, of course, looks quite profitable if you compare the cost of materials and the price of the service in the salon. Let's figure out what you need to do to open a nail extension business and how profitable it can be.

Choosing a Specialization

There are quite a few universal masters in this business; for some reason, each one specializes in only one material. If you are going to provide an inexpensive service, choose acrylic.

This is a cheap and easy to use material. If you want to serve respectable clients, learn how to lengthen your nails with gel. To work with this material you will need more funds, but your niche will be more promising.

Another problem that requires resolution is the place of work. You can rent space in a salon, you can open your own office, or you can provide services at clients’ homes. Working in a salon, you can provide yourself with a large number of people who want to lengthen their nails. Walking from house to house, you will not spend money on renting premises. True, not all clients agree to set up a chemical laboratory at home, and working with gel and acrylic is certainly not the most harmless.

Legal and material base

To work in this area, it is enough to register an individual entrepreneurship. Consider all costs for materials and tools, rent when working in a salon, and advertising costs.

If you decide to open your nail salon, the preparation will be more complex and expensive. Do not start your own business in this area without personal experience work. The main condition for business success is a constant influx of clients, and this can only be ensured by high skill in execution.

Advertising

You can't do without advertising. First, create a business card website describing the service and prices. Be sure to post a portfolio of your “works.” Photos best works put it in an album so clients can see what you are capable of. Prepare more business cards and organize their distribution in the area where you will work.

First you work for your reputation, and then it works for you. You must be a highly skilled craftsman and offer your clients the best materials.

Financial questions

To start this business you will not need major financial investments. If you are going to work in a salon, agree with the landlord to purchase the original materials at his expense and return them within a few months.

If you are planning to open your own salon, contact the bank for a loan. The main risk factor in this business can be considered dumping competitors. Slow work may hinder your successful development. Modern women They value their time and cannot spend half a day lengthening their nails. Monitor your schedule and never delay clients.

It’s not difficult to start working in the nail extension market if you have the skills; it’s more difficult to become successful in this niche. Master new technologies and improve your skills, and then you will not end up with clients.

The price of a manicure with acrylic extensions is about 1,500 rubles, and the cost of the entire necessary set is ten times less. The income is, of course, not bad. The income from helium nails is even higher. After simple calculations, we can say that serving five to six clients a day will result in an income of 5,000-6,000 rubles.